How Room Automation helped a historic luxury hotel in Rome double its annual revenue
In retrofit hotels, striking a balance between preserving history and introducing modern upgrades can be a challenge. VDA Telkonet technology helps maintain the timeless character of these properties while enhancing the guest experience.
In this case study, we’ll share how a historic 5-star luxury hotel in Rome underwent an ambitious renovation project, blending classic Italian architecture with innovative technology to shape a modernized yet culturally significant travel destination.
In addition to interior design upgrades, the property adopted a full Guest Room Management System (GRMS), integrated with advanced energy-efficient infrastructure for significant savings and enhanced guest comfort.
The guest experience transformed
- Smart control of lighting, temperature, curtains, and guest scenarios
From the moment guests enter their room, they are welcomed by intuitive smart controls that personalize lighting, climate, and ambiance. - Seamless integration with PMS and interactive TV systems
The GRMS connects smoothly with the hotel’s third-party platforms, including the Property Management System (PMS) and in-room TVs. - Automation in common areas
Smart controls extend beyond guestrooms, bringing the same efficiency to shared spaces. - Real-time energy monitoring
Through the GRMS cloud platform, staff can track both live and historical energy data. - User-friendly interfaces for staff and guests
Each room is equipped with Vitrum glass panels, offering a user-friendly interface for guests and hotel personnel.
the outcome, measured
+15% increase in occupancy
+20% increase in positive reviews
RevPAR grew by 90%, from $340 to $647
Annual revenue more than doubled: from approximately $9.3M to $17.8M
Elevating operational efficiency
Thanks to centralized control and process automation, the hotel saved over 10,000 labor hours per year, generating an estimated $300,000 in cost savings. Staff could focus on high-value activities, further improving service quality.
